Today I stumbled across a video from CyberTouchAV at the digital signage Expo 2011. This video showcased the Mitsubishi touchscreen panels – we’re actually resellers of the Mitsubishi screens so we’re more than happy to showcase this video. Single and multi-touch panels are now becoming more affordable and easier to implement. Here’s the video:

If there’s any other videos from the Digital Signage Expo let us know and we’re more than happy to share this with our readers.

Category: Digital Signage Blog News, Digital Signage Blog Video

Here’s another awesome and innovative solution. This weekend we were able to catch up on some fun and stumbled across a video of a smile-activated ice cream machine. Basically it’s a digital signage vending machine that uses facial recognition to capture and measure your smile 15 times a second which determines the age and gender and – if you smile big enough – rewards you with ice cream. You can even upload and share your smile-for-free-ice-cream picture on Facebook. Just watching the video makes me smile. It will be anytime soon that we’ll soon see one here in Australia.

Category: Digital Signage Weekend Fun

Written by Guest Blogger: Kurt Brockett from IDENTITYMINE.

Mobile devices integrate with digital signage for in-store experiences that benefit shoppers and retailers

Imagine a retail experience in which customers and retailers better understand each other via data shared on mobile devices and broadcast to strategically located digital signage in the retail store. IdentityMine worked with Microsoft to demonstrate an experiential retail marketing solution that delivers customized retail experiences to consumers while empowering retailers to focus the in-store experience of their customers via interactive digital media. The software solution integrates mobile phones, tablets, in-store kiosks, and digital signage via cloud computing.

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Category: Digital Signage Guest Posts

We were proud and honoured to have been involved with the implementation of a digital signage solution for Bach Real Estate.

About Bach Real Estate

Bach Real Estate was established by Le and Nina Bach in a quest to provide a personalised and genuine level of service to vendors, buyers, landlords and tenants alike in the residential property industry.

After years of running their own successful businesses, it has always been Le and Nina’s intention to get into the property industry. Through their own experiences in dealing with various real estate agents in buying and selling properties, they saw that there was great room for improvement in the standard of delivering property services.

After a few light discussions on the ordinary services provided by real estate agents, serious research was conducted to establish if there was such a gap in the industry. This was the driving force that led the establishment of Bach Real Estate – to fill the gap in the quality of services that exist.

Bach Real Estate’s mission is to provide integrity in their services – that is being Committed in doing what they say. In working with their clients, they are Determined to understand the needs and achieving the Results that the clients want.

The requirements

Being a young and innovative business, Bach Real Estate wanted to stand out from their competitors and use the latest digital technology to their advantage whilst being very conscious on the environment. Instead of using the traditional static paper based property listings at the front of their office, Bach Real Estate engaged advertise me to install a digital signage solution that would engage and attract attention from people walking past. The solution needed to display property listings, advertisements and marketing materials.

The solution

The solution we provided is simple, affordable and scalable. Two 46″ LED screens with a built in ad player was installed at the front of their office and this solution allows the business to eventually expand to an enterprise network down the track.

The ad player allows the business to play videos, text and images in zones or as a full screen. What makes this solution different is the ability to have PIP (Picture in Picture) as one of the zones and also gives the ability for an external video source (using HDMI, VGA, Svideo) to be connected to the screen.

In addition, the ceiling poles were customised to suit the location of the screens.

We wish Bach Real Estate all the best with their business and their future ventures.

Here’s some fun and interesting images of the opening day:

Category: Digital Signage Case Study

The video that we came across this weekend is titled “Kraft Store Kiosk Scans Your Face Then Knows What to Feed It”. When you look at the video you’ll notice that the interactive software allows users to choose food recipes based on items on the shopping list. For some reason I really like the design of the interface and I like the way you can add items to your mobile phone. The really good twist to the solution is the ability to receive a free sample to feel and taste the experience – how awesome is that!!!

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Category: Digital Signage Weekend Fun

Looks like the Japanese has done it again – this time in the toilets.  Sega has just launched a trial for this  month at four male bathrooms in pubs and game arcades. Basically, you can play games using your urine. I while ago I blogged about Digital Signage: Location, location, location and how important it is to target the right audience and mentioned how toilets was an example of targeting a specific gender. I’m glad someone thought about this. continue reading »

Category: Digital Signage Weekend Fun

Written by Guest Blogger: Kyle Michael from SEOTA.

One of the most noticeable places you will find digital signage is in a baseball stadium. The stadiums of Major League Baseball teams feature some of the most creative uses of digital signage. From LED boards and ribbons to large, elaborate scoreboards, Major League ballparks are the ideal application for a digital sign. In ball parks all across the nation, digital signs cover the ballpark facades and even take over the scoreboard and outfield walls. The scoreboards of all Major League facilities and even some Minor League facilities have undergone upgrades to feature digital signs. Using the focal point of the stadium is one of the most effective ways for sponsorships to advertise. One of the most cutting edge ballparks is Rangers Ballpark in Arlington. One of the truly unique places to see Arlington signs is at the Ballpark.

For Opening Day 2011, the Rangers Ballpark will feature a full LED ribbon around the second deck to add to the already state of the art digital signage in the ballpark. In 2009, the manual scoreboard in left field was replaced with a magnificent LED scoreboard.

Category: Digital Signage Guest Posts