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The Blackberry Experience – what a storm!

Posted: February 6, 2009 at 2:10 pm   /   by   /   comments (3)

advertiseme-blackberrystormIn December 2008, Vodafone Australia released the latest Blackberry device model – the Blackberry Storm. Our team at Advertise Me always had plans to use a device which would allow us to reply to emails, take pictures and videos, and most importantly to post blog entries whilst “on the go”. We assessed our requirements then analysed the Blackberry Storm specifications and it was a perfect match. So now the majority of our team has one of these Blackberry Storm – mind you we came across quite a number of bad product reviews on the net but we just decided to ignore these and give the device the benefit of the doubt.

I have been a valued loyal customer of Vodafone since 1998 (if a customer rep from Vodafone is reading this maybe they can give me a call and send me something for being a loyal customer – c’mon 10 years must be worth something) and have have kept my mobile number the same ever since I purchased my first mobile phone – so thinking about switching to another provider was always a dilemma. Fortunately, we actually purchased the  Blackberry Storm from Crazy John’s – a reseller of Vodafone because they had a special deal: for $69 a month the following included in the package:

  • the blackberry storm (9500 model)
  • Unlimited internet and email (this was one of the main reasons why we went with the blackberry product. Just keep in mind that even though the plan includes unlimited internet it does not necessarily mean that everything is free. Vodafone have a strict policy on this. Basically, if you will be charged PAYG rates for streaming video)
  • $340 worth of calls, SMS, etc
  • A $300 voucher to spend for your holiday

NOTE: To date, I have not received the vouchers yet and it’s been over a month.  I’ve spoken to a Crazy John rep and he will chase this up with Vodafone. Hopefully, I should receive that email soon.

If you’re like me I like gadgets and one of the first things I did when I came home was to play with the Blackberry without reading the manual – who reads the manual anyways. I guess that was one of my first mistakes because after a couple of days I started realising that things were missing from my phone. For example, I didn’t have all the messaging applications like Windows Live, Yahoo! Messenger, Google Talk, AOL Instant messenger and ICQ (the image of the blackberry in the advertisement poster had these). When surfing the Internet I also noticed that I kept getting an error message saying that my phone was unable to connect to the data network because I was not in the data coverage area – I found this very peculiar especially when I was able to access the Internet at the same location with my previous Nokia N70 mobile phone. Feeling frustrated I gave in and started reading the manual which didn’t help much.  I then ended up calling Vodafone support and after several minutes of explaining what the problems were I found out that my mobile number was not activated with the Blackberry Internet Services – how was I supposed to know that I needed to activate this service when there were not instructions to do so in the manual! The customer services representative also mentioned that I should have received a Message when I first turned on the phone to call Vodafone Support to activate the Blackberry Internet Services …. opps, I ended up clearing all my messages when I first received the phone so I didn’t pay any attention to that initial message. Maybe in future, they could put a small leaflet or pamphlet with these instructions stuck on the phone. Once they activated the Blackberry Internet Services the phone starts working as it should have had.

The other thing I found out is that you can actually manage your email boxes on the Australian Vodafone website by going to this URL: You do have the option to set this up on the actual unit but we found it much easier going to the website.

It has now been over a month since we’ve used the Blackberry and we discovered several good and bad points which we will detail below.  Although this device does not fall within the digital signage industry, we can see potential to use this device for remote managing a digital signage network. We won’t discuss this into too much detail in this blog post.

The bad

  • Slow navigation – we have noticed that navigating through the applications and changing the orientation between landscape and portrait can be a bit slow. Doing a bit of research showed that hiding the logging can help to improve things (slightly). In order to do this follow these instructions:

In landscape mode – turn the blackberry to it’s side press the menu button (second button) and press Show Keyboard at the bottom of the list. Hold on to the !?123 button until you see the lock on the top left hand corner of this button. This basically means that it will be locked on the numbers and symbols keyboard. Press the / button, then “, then / and then ” again. You will notice the Event Log Warning on the heading of the screen. Press the menu button and then Clear Log. Then go back to the same menu and press on option – this will take you to the EventLogger Options. In this screen click menu and then press on Hide all types. This will disable all the logging.

  • Slow capturing images – there seems to take a few seconds of delays when pressing the capture button but with a 3.2 megapixel camera the image of the quality is quite good. If you go back to some of our previous posts I actually took a couple of images with the Blackberry Storm.
  • Not that many games or applications compared to the iPhone – there aren’t that many free games or applications that are available to download.
  • The USB connector (micro USB) on the Blackberry Storm is not the same as the previous Blackberry units – so if you’re looking at upgrading your existing Blackberry and have existing accessories, you may have to upgrade these too. Also, be careful if you’re intending to buy a USB cable or a Car charger from eBay – just make sure that the item is actually for the Blackberry Storm. If you notice that the item description is also for other Blackberries then it’s most likely not compatible with the Storm.
  • Streaming videos from youtube actually costs money! Read Vodafone’s fair use policy here.

We have also been advised that the next version of the firmware ( will  improve speeds and rectify most of the above issues.

The good

  • Nav4All – is a really good and free mobile phone navigation software for the Blackberry storm. The software is only free until the 1/1/2010.
  • Good quality images – the quality is much better than the images I have taken with past photos.
  • Watching video on the unit is awesome – I compared this to the iPHone and the video quality was much better.
  • There are several cool features that we stumbled across and here’s our list:
    – When checking your emails you can filter your inbox by Sender or Subject – in order to do this you basically hold over the name or subject and you will see a bar scrolling to the left.
    – When listening to music, if you hold on to the up and down volume button it actually acts as a forward and rewind button.
    – GPS – this is a great feature to have especially when you get lost or need to search for the location of an address. Vodafone have a program called Vodafone Compass but once again this costs money.
  • Emails – obviously the blackberry are renowned for this technology and we love this functionality to receive emails where ever we go
  • Screen Push technology – something that people need to get use to but we like the idea of being able to push on to the screen to select something

Using the Blackberry as a modem

We actually spent quite a bit of time to work this one out but if you’re interested to setup your blackberry as a modem then follow these instructions:

Firstly, there are two options that can be used to connect to your laptop or PC – one is via the USB cable and the other is via the Bluetooth Dongle. You need to make sure that both of these connections are working (including getting the blackberry to communicate with the software Blackberry Desktop Manager) before trying to use the blackberry as a modem otherwise no matter how hard you try – it will not work. NOTE: we couldn’t really get the blackberry desktop manager to work with the bluetooth on our laptop but according to some documentation on the web we need to install the generic bluetooth drivers – the blackberry only works with the microsoft bluetooth drivers.

Once you’ve installed the Blackberry software go to phone and modem options in the windows control panel and click the Modems Tab. You will see the below screen:


Click on Standard Modem and click on properties and then the advanced tab. You will need to type the command string +cgdcont=1,”IP”,”” – note you will need to replace with your local APN (access point network):


Once that’s done go to network connections and create a new connection. Click Create a new connection – we won’t go into too much detail on how to set this up. But once you’ve set this up make sure you’ve included the below additional options (use the phone number *99#):


Click configure and make sure you have all hardware features turned off:


When you’re ready connect just dial the new connection. There you go hopefully this helped a poor soul out there.

Ever since we got the phone, we have received good feedback from our clients telling us how prompt and efficient we are with our email responses – I guess I just revealed one of our secrets for improving our Customer Services.

If you own a Blackberry storm, what was your first experience?

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Comments (3)

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  • September 8, 2009 at 8:24 am BlackBerry Storm 9500

    The BlackBerry Storm is a widescreen, touchscreen device boasts many of the same features as the iPhone, but adds innovations like a clickable display, and comes packed with RIM’s legendary email and messaging services.
    You can tether the Storm to your laptop and get the same speed that you would from one of mobile service providers USB modems or PC cards……………

  • March 6, 2009 at 2:36 am lieben

    Interessante Informationen.

  • February 20, 2009 at 11:34 pm BlackberryGuru

    I finally managed to resolve an issue with synchronising my outlook with the blackberry storm via the desktop manager.

    The issue: When using Microsoft Windows Server 2003, Outlook 2007 with exchange 2003 all on the same box, I couldn’t synchronise outlook with the blackberry – issues with mapi32

    Solution: Go to a good PC which has Outlook 2007 installed. Follow these steps”

    Copy the olmapi32.dll from the good pc c:\program files\microsoft office 2007\office12\ to your c:\program files\microsoft office\office12\ on the problem PC

    Copy the mapi32.dll from the good pc c:\windows\system32 to c:\windows\system32 on the problem PC

    Copy msmapi32.dll from the good pc c:\program files\common files\system\msmapi\1033 to c:\program files\common files\system\msmapi\1033 on the problem PC

    Reboot and this should fix your problems.