lang="en-US"> How does digital signage work? - Digital Signage Blog
Digital Signage Blog

How does digital signage work?

Understanding Digital Signage at its most basic level simply means understanding the traditional forms of advertising. Technically, the equipment used in Digital Signage means that you are in control of what, when and how your message is displayed

. As an example, t

he following compares the steps and time taken in getting the message across.

Traditional Posters

Digital Signage

Day 1

Content creation and design

Day 1

Content creation and design

Day 2 – 4

Printing

Day 1

Upload content and schedule deployment

Day 5 – 7

Distribution (mail, courier)

Day 1

Advertisements displayed

Day 8

Hang posters

Day 8

Advertisements displayed

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