Digital menu boards are becoming the greatest marketing tool for Restaurants and food outlets. Why? Because food can be more engaging and enticing if there’s motion and if information can be updated based on time schedules.

One of the main advantages of using digital signage is the fact that if you own multiple stores at different locations, you can centrally manage all of these from the head office.

Traditionally, one of the most time consuming component of a menu board is changing the prices and images of the food items. With a digital menu board this task has become so much easier. For some digital signage solutions, all you need to do is update the prices in an image editing tool or edit a text file.

For those of you who are interested in a digital menu board visit advertise me – they are offering a packaged digital menu board solution which includes the following (click here to view their offerings and pricing):

• 40″ Commercial Grade LCD FHD display screen
• (Other screen sizes also available)
• Built-in Digital Signage player
• Creation and design of your menu board (preview some of our designs)
• 1 Year Commercial Warranty
• Operations/Training Manual
• Installation Guide
• Delivery

So take the step now and GO DIGITAL and contact Advertise Me to discuss your digital menu board solution.

Category: Digital Signage Blog News

I always get disappointed and frustrated when I see a residential screen installed in a retail store or restaurant. But more importantly I always wonder whether the store owner had any idea of what they were getting themselves into when they decided to purchase a residential screen (yes… it’s obviously cheaper!!!) but can you really use it in a commercial environment?

What most people don’t know is that if a residential screen is installed in a commercial environment the warranty may become void. So check the warranty before installing residential screens. Another big difference between Commercial and Residential Screens is that most commercial grade screens do not have internal TV tuner cards – you’ll generally need to purchase this as an additional module or item. What I find most interesting is that most restaurants with screens just display live TV rather than promote their products or menu items. This could be a reason why these types of businesses would want to use retail screens or maybe they don’t realise what they can use this real estate for.

As I mentioned before retail screens are cheaper. Most businesses use price to make their final purchasing decision so when submitting your next proposal keep in mind that your competitor’s prices could be cheaper than yours. Commercial screens are designed to be left on for long periods of time and will last longer.

I also believe there is a myth that using retails screens means you can install the screen yourself and that for commercial screens you need a skilled and professional installer. Both are equally the same and if can install a retail screen then you will most likely be able to install a commercial screen but we highly recommend you have a skilled professional install the screens.

Category: Digital Signage Blog News

Undoubtedly the smallest digital signage player we’ve seen on the market – the size is 105(W) x 26(H) x 83(D) mm
. The Spinetix [pronounced as "spenetix" or something like that] player is one great little unit and we’re currently testing and reviewing the product so watch this space. Apparently the unit has lifetime warranty!!!

Here’s some pictures of the unit.

Digital signage player spinetix front

Digital signage player spinetix back

Here’s the specs of the unit:

Digital Display Compatibility
Aspect ratio 16:9, 16:10, 4:3 (horizontal & vertical)
Video output 50/60 Hz: 720p (1280×720), XGA (1024×768), WSVGA
(1024×640), WVGA (768×480), 576p (720×576), 480p
(720×480), SVGA (800×600), VGA (640×480), EDID
24/25 Hz: 1080p (1920×1080; only for semistatic content)
Video connectors HDMI (incl. digital audio), DVI via adapter. VGA (DB15 HD
connector). Simultaneous use of HDMI and VGA possible
Media Format
Description language SVG Tiny 1.2+ (Scalable Vector Graphics)
Media synchronization SMIL 2.1 (Synchronized Multimedia Integration Language)
Still image formats JPEG, PNG, GIF, SVG
Supported video codecs Up to SD resolution: MPEG-4 ASP, MPEG-2, MPEG-1,
H.264, MJPEG, Microsoft VC-1 (Windows Media Video 9)
Supported audio codecs MPEG audio layer 1/2/3 (MP3), ITU G.711, G.722,
G.729,PCM, Microsoft WMA, Real Audio
Media container formats AVI, WMV/WMA, VOB, AIFF, OGG, WAV, MOV (Quicktime)
Streaming media protocol MMS, RTSP, RTP, SDP, HTTP; Uni- & multicast
Import filters provided for Flash 9, Microsoft PowerPoint presentations, BMP, TIFF,
XPM, WBMP, PNM bitmaps
Scripting language PHP5, JavaScript, ECMAScript
Content scheduling iCalendar (RFC2445)
Graphic Effects Engine
Graphic effects language SVG Tiny 1.2+
Vector graphics primitives Rectangles, polygons, paths with lines, elliptical arcs and
Bezier curves, text areas, linear and radial gradients
International text support Unicode standard compliant with bidirectional text support
Font file formats TrueType and OpenType
Animation capabilities Color, gradients, transparency level, audio volume, motion
along a path, translation, scaling, rotation, clipping
Animation modes Discrete, linear, paced and spline interpolation
Specialized Applications
Kiosk applications Touch screen, keyboard/joysticks/gamepads/mouse, HID
I/O devices via USB 2.0 or user defined serial port, with
touch screen calibration
Event management Real-time event communication for triggering content
changes on-demand
Time synchronized Millisecond accuracy, for unconstrained
video wall configurations
Streaming Video and audio streaming compatibility, including
live TV streamers
Network
Connectivity Ethernet 10/100 Mbit/s (RJ-45), IEEE 802.3u, 802.3x
3G connectivity through USB modem stick;
Protocols DHCP or fixed address; IPv4; IPv6;
Remote configuration HTTP(S) configuration server, password protected
Content administration WebDAV server, password protected
Other protocols SNMPv1/v2c, NTP, Zeroconf
Content updates Pull mode, push mode, server based

Storage
Internal storage 2GB solid state
External storage Flash drives and hard disks via USB 2.0 port

Physical Specification
Size 105(W) x 26(H) x 83(D) mm
4.13’(W) x 1.02’(H) x 3.27’(D)
Weight 190g / 6.7 oz
Power supply 5V DC, typ. 0.4A (2W)
Power supply input 100-240V 50-60 Hz, max input current 0.6A
Operating temperature 0-40ºC / 32-104ºF; 10-90% RH
Storage temperature -25ºC to 45ºC / -13ºF to 113ºF; 10% to 90% RH
Real time clock Min. accuracy 1 minute/month free running, battery
backed
Serial RS232, up to 115200 bauds, mini-jack 3.5mm
Analog audio output Line level, stereo, mini-jack 3.5mm

Category: Digital Signage Blog Products, Digital Signage Reviews

We’ve just received a notice that mitsubishi has increased their projector warranty from two years to three. 

Mitsubishi Electric Australia have increased the warranty period on its range of projectors from two years to three years. The warranty increase is effective for all projectors purchased from the 1st September 2010 onwards. The warranty covers defects in workmanship and materials for a period of three years from the date of purchase (excludes consumables). For more information, please consult the projector warranty card available on our website.

Being resellers of the Mitsubishi products, we want to let our clients and readers know.

I believe this could only be for Australian customers.

Category: Digital Signage Blog News

Here’s our techie question for the week:

Do you void your warranty if you use are residential screen in a corporate environment?

Category: Digital Signage Techie