I just stumbled across an image of a bike with digital screens. Is this real or is it fake?

Here’s the picture:

If it is real, here’s a list of my concerns:

• theft – now it gives thieves more of a reason to steal your bike… they now will get a free screen
• what happens if it rain? is it a waterproof screen?
• what happens if there’s a strong wind? will the bike fall?
• will pedalling generate more electricity for the battery to run the screens?
• safety – if the screens draw too much attention to drivers will it cause accidents?

I must give it to the company or engineers that came up with this idea… but to be honest this digital signage implementation is not my cup of tea.

Category: Digital Signage Weekend Fun

Written by Guest Blogger: Bryan Cochand

Communication is crucial to any type of business, but choosing the right way to communicate can be challenging. digital signage — a term for publicly displaying important information and announcements on a large plasma, LED, or LCD screen — is a cutting-edge method for businesses or organizations to get their message out to their consumers in an economical and flexible way. Catching up to all the advantages of this method can be an easy and very lucrative improvement. So if you are looking for new methods to increase the exposure of your company or organization, it may be worthwhile to check out the benefits of using digital signage.

continue reading »

Category: Digital Signage Blog News, Digital Signage Guest Posts

This is an awesome video of a digital signage cube by Sharp Electronics. It appears that the cube is made up of 64 60″ monitors …. no I physically didn’t count them but there was a sign on the side saying that. I wonder what the purpose of this cube was for. It’s also quite interesting to see how the installation took place and here’s the video for this fun weekend:

Category: Digital Signage Blog Video, Digital Signage Weekend Fun

Written by Guest Blogger: Drake MacDonald from ConstructionManagement.net

In recent years, large-scale digital signs have become one of most popular forms of advertising and communication. This is largely due to the fact that these signs seem to be an incredibly effective way of reaching consumers. By using large electronic screens, advertisers and businesses are able to quickly and efficiently send messages to passersby walking on the street or driving in the cars. Not only that, but these signs also allow businesses to send targeted messages to consumers at specific locations and times. Clearly, the benefits of large-scale digital signs are endless. Yet, their seemingly complicated nature may cause you to be hesitant about constructing one of your own. However, the truth is creating such a sign is far less complicated than you might think. In fact, you don’t even need construction management experience to get a sign up and running and start attracting more customers to your store. continue reading »

Category: Digital Signage Guest Posts

Here’s another awesome and innovative solution. This weekend we were able to catch up on some fun and stumbled across a video of a smile-activated ice cream machine. Basically it’s a digital signage vending machine that uses facial recognition to capture and measure your smile 15 times a second which determines the age and gender and – if you smile big enough – rewards you with ice cream. You can even upload and share your smile-for-free-ice-cream picture on Facebook. Just watching the video makes me smile. It will be anytime soon that we’ll soon see one here in Australia.

Category: Digital Signage Weekend Fun

This week, advertise me decided to put together our own TOP 10 reasons why you should use digital signage and here’s our list in no particular order:

• The “wow” factor, if you want to stand out from your competitors, digital signage attracts attention and it’s definitely a way to attract customers into your store
• Because the other guy down the road has it – this may sound childish but it’s human nature to feel as though you need it because someone else has it
• For large shopping centres, digital signage is a revenue driving tool to generate money from advertisers. Digital signage can also used as a tool for notifying customers of information/sales/events to get more customers coming into the shopping centre
• It helps engage the customers at the point of sale – sales have increased with this approach (you can easily find proof of this from case studies that can be found on the Internet)
• Eliminates the cost and waiting time compared to printing. Content can be updated at any time and almost instantly
• Digital Signage gives the user the ability to run campaigns at certain time blocks during the day, and switching over to show relevant information depending on the time of the day. That means you’re in control of what is displayed to your audience
• Digital Signage can be used as a tool to interact with your customers. At times this can act as an extra sales person when all staff are busy – it definitely keeps customers entertained rather than waiting to be served.  Especially something for the blokes while they wait for their partners trying on countless clothes, it keeps everyone happy
• It’s cool and makes the environment more “livelier”. If done correctly it creates a unique atmosphere
• You will be able to display different types of content (advertisements, live TV, images, news, weather, basically whatever you want) on the same screen
• It helps your marketing team effectively and efficiently communicate messages with your customers, clients and employees

Do you agree or disagree with some of these reasons? Let us know of any other reasons why you should use digital signage.

Feel free to submit your answer as a comment.

Category: Featured Post

It’s the weekend and thought I’d share an exciting and fun video clip – you’ll be also surprised as well.

We previously talked about how the iPhone can be used as a digital signage player (there’s already a few companies out there who have created an application on the iPhone) but now how would you like to be served by a humanoid robot with an iPhone attached to it’s head? Watch the funky video and we’ll discuss later:

In the examples in the video, the humanoid robot with the iPhone attached as it’s head, can be used to:

• wake you up – morning!!! maybe even give you a hug or a slap
• entertain – it’s a dance machine…shake it’s robo booty
• teach it new tricks and moves – next thing you know it will start imitating your moves
• and if you’re nice to it… it might even make you a coffee (just kidding – ummmm may be it is possible)

BUT more importantly it can interact with YOU – think about it from a sales and marketing perspective and you’ll start realising that this robot can be used to attract more customers into your store and even possibly serve it’s customers (stick your own photo image as it’s head ). The screen itself can be used even to promote sales, products and specials whilst it’s dancing around entertaining it’s customers (yes it’s  digital signage after all). And yes…. I’ve said it before… the possibilities seem to be endless with the future of mobile phones as digital signage players.

So that’s our weekend fun for this week and we all hope you’re having a great weekend.

Category: Digital Signage Blog Info, Digital Signage Blog Products, Digital Signage Blog Video, Digital Signage Ideas, Digital Signage Weekend Fun