This week we received klips of a digital signage implementation at the University of Technology in Sydney Australia. The setup included several video walls in the main building of the university. This is one of the main high traffic areas so it does make sense to install digital signage there. The most interesting and unique factor of this implementation (besides using 6 screens for the wall) is the way the screen were installed on the pillars. There is an additional partition that seems to be angled rather than just flush mounted against the wall. Why? My guess is to increase the viewing angle for the students walking past and also to hide the equipment at the back of the screens.
This university has adopted digital signage quite well and also incorporated the use of projectors near the front of the entrance. Well done!

[Show as slideshow]

Category: Digital Signage Klips

We were proud and honoured to have been involved with the implementation of a digital signage solution for Bach Real Estate.

About Bach Real Estate

Bach Real Estate was established by Le and Nina Bach in a quest to provide a personalised and genuine level of service to vendors, buyers, landlords and tenants alike in the residential property industry.

After years of running their own successful businesses, it has always been Le and Nina’s intention to get into the property industry. Through their own experiences in dealing with various real estate agents in buying and selling properties, they saw that there was great room for improvement in the standard of delivering property services.

After a few light discussions on the ordinary services provided by real estate agents, serious research was conducted to establish if there was such a gap in the industry. This was the driving force that led the establishment of Bach Real Estate – to fill the gap in the quality of services that exist.

Bach Real Estate’s mission is to provide integrity in their services – that is being Committed in doing what they say. In working with their clients, they are Determined to understand the needs and achieving the Results that the clients want.

The requirements

Being a young and innovative business, Bach Real Estate wanted to stand out from their competitors and use the latest digital technology to their advantage whilst being very conscious on the environment. Instead of using the traditional static paper based property listings at the front of their office, Bach Real Estate engaged advertise me to install a digital signage solution that would engage and attract attention from people walking past. The solution needed to display property listings, advertisements and marketing materials.

The solution

The solution we provided is simple, affordable and scalable. Two 46″ LED screens with a built in ad player was installed at the front of their office and this solution allows the business to eventually expand to an enterprise network down the track.

The ad player allows the business to play videos, text and images in zones or as a full screen. What makes this solution different is the ability to have PIP (Picture in Picture) as one of the zones and also gives the ability for an external video source (using HDMI, VGA, Svideo) to be connected to the screen.

In addition, the ceiling poles were customised to suit the location of the screens.

We wish Bach Real Estate all the best with their business and their future ventures.

Here’s some fun and interesting images of the opening day:

Category: Digital Signage Case Study

What a great start to 2011. This month we will be working with clients in different industries; one is a large government agency with a roll out of 17 screens and players. Another one is in the real estate industry and the last one is a University. We will blog more about each project in the next couple of weeks.
digital signage is constantly growing and becoming more popular in Australia. Let advertise me help your business realise the benefits of digital signage and digital technology.

Category: Digital Signage Blog News

When you think of anything digital, from technology to electronics, robotics, and large screens, you would normally think of one place that has it all – Japan.

It is one of the leading countries in the world in technology, and at the forefront of digital advertising it is noticed by the whole world.

So it is a rare sight to see this next klip showing a large digital signage board made up of 9 tiles go wrong. Unfortunate enough, the digital signage board remained unattended to throughout the whole night until the next morning.

Thanks to Andrew who is a long time reader of the digital signage blog and currently resides in Japan for this klip.

Category: Digital Signage Klips

We’ve been pretty busy working on a project and slacked off in posting blog entries. We’ll hopefully post information about the project that we are working on at a later stage but we thought we’d mention how digital signage is everywhere. We recently walked in the busy streets of Bondi junction Australia and noticed how common it was for businesses to have display screens in their stores. The majority of these shop were displaying content from a DVD player, or showing live TV whilst others were actually displaying in house advertisements.

One thing that I noticed was that even thought Mothers day was approaching, not many businesses had any relevant messages relating to this event. Even today, being mothers day, businesses were not using digital signage to their advantage. Oh well maybe its just Australia… My thinking is that maybe one day, businesses will be educated and skilled in the digital signage technology to update and stay connected with their audience.

Category: Digital Signage Blog Info