1. draw more customers into your stores with a christmas theme on the screens

2. showcase special christmas products on the screens

3. announcements and greeting your customers e.g “Merry Christmas and Happy New Year”

4. make more money… don’t worry about the ROI you’ll certainly make you’re money back within the first 2 years.

5. stand out from your competitors

If your store needs to stand out then digital signage is the most cost effective solution.

© AdvertiseMe.com.au for Digital Signage Blog, 2010. | Permalink | No comment |
Post tags: christmas, Christmas Products, Christmas Theme, Cost Effective Solution, digital signage, Festive Season, Happy New Year, Merry Christmas And Happy New Year, Money Back, new year, Opportunity, retail stores, ROI, screens, Showcase, Simple 1, Special Christmas, Worry

To all our clients and business partners thank you for your support and we look forward to catching up with you all next year.

To our readers, we hope you’ve enjoyed reading our blog posts and don’t forget to send us your klips so we can share it with the rest of the world.

We are excited and look forward to 2010 as we anticipate this to be a BIG year for us.

© AdvertiseMe.com.au for Digital Signage Blog, 2009. | Permalink | No comment |
Post tags: advertise, blog, Business Partners, christmas, Happy New Year, Klips, Merry Christmas And A Happy New Year, Merry Christmas And Happy New Year, new year, Rest Of The World

This week’s klip comes from Becky, a regular shopper at Rundle Mall.
“There is not one girl in Adelaide who does not know Rundle Mall”.

Do you have any klips you would like to share? Send them to info@digitalsignageblog.com with your name, business name, and a short brief describing the klip.

© AdvertiseMe.com.au for Digital Signage Blog, 2009. | Permalink | 3 comments |
Post tags: Business Name, Busy City, Caption, christmas, Christmas Shopping, City Of Adelaide, digital signage, Entertainment, Festive Season, klip, led screen, Real Estate, Rundle Mall, South Australia

Reviewed By: Advertise Me

The Product – Andrew’s Audio Tripper AS-7

The audio tripper is a two way automatic audio switcher. It has two audio inputs; a default input, a sensed input and an audio output.

In its initial state the tripper selects the default input through the output. Whenever an audio signal is fed to the sensed input, the tripper will automatically switch to this input. The LED (green light) indicates that the sensed input has been selected. Once the signal to the sensed input stops, the tripper will switch back to the default input.

There is a delay control that can be used to adjust the amount of time the tripper waits before switching back to the default input. A delay would be preferable in the case of a multi CD player, for instance, to allow for the time taken to switch between discs.

The Setup

For our testing purposes we connected the unit as follows (I thought I’d be different and sketch the diagram by hand):

In this particular setup, we used a mobile phone as a default audio input – we thought we’d be creative and use a portable device that everyone carries around.

For the sensed input, we used the audio output of a digital signage player. The digital signage player was connected to a 19″ LCD screen and played scheduled content in a playlist. The playlist contained three items:

1. Image of product review email – has no sound

2. 15 second advertise me promotional video created by Blue Pony – has sound

3. Image of John Mayer Listening to… – has no sound

The output of the audio tripper is connected to a speaker. So what basically happens is that when the audio tripper doesn’t sense any audio coming from the digital signage player i.e playlist item 1 & 3, it will play audio from the default input i.e. mobile phone.  All RCA audio cables were used for these tests.

Our Verdict

• We tested several audio input sources – mobile phone (Nokia n95, iphone, blackberry storm), a CD player and also a digital signage player and didn’t find any issues with the switching or the quality of the audio.
• We have actually used this unit for one of our clients and we haven’t had an issues.
• The only thing to consider is that if the unit looses power, it will not perform the switching but it will still continue to play the default audio input – so at least there will be audio
• We would recommend to decrease the delay to the minimum setting (rotate anti-clockwise)
• Can be used for many purposes – ie. backup audio for continuous music

Usage

You may ask yourself when would you use this type of setup and to be honest if you had a digital signage player, you could schedule the audio to play directly from the player but there will be certain situations and environments like a retail store, that you may need to give some control to the local store manager to play their own audio CD’s.

The Video

Here’s a  quick video demonstrating how the system works.

If you want us to review your product, contact Advertise Me via email: review@advertiseme.com.au

About Advertise Me:

Advertise Me is a privately owned Australian company specialising in all aspects of digital signage solutions.

Our team of highly skilled professionals is able to introduce innovative ways for businesses to communicate with their intended audiences for a variety of purposes including informing, educating, entertaining and selling.

You can expect us to:

• offer the most affordable and cost effective solutions tailored to your specific business needs.
• provide you with concise and accurate information and will ensure that you understand and are comfortable with our proposals.
• strive to make our clients happy and successful.

We have partnered with a number of key reputable organisations and will continue to build further partnerships to deliver the most effective solutions for our customers.

Visit our website at www.advertiseme.com.au for more information.

© AdvertiseMe.com.au for Digital Signage Blog, 2009. | Permalink | 2 comments |
Post tags: 1918, advertise, Amount Of Time, Aud, Audio Input, Audio Inputs, Audio Signal, Audio Switcher, blackberry, Blue Pony, Caption, Cd Player, christmas, Default Input, Delay Control, digital signage, digital signage player, email, Initial State, Input Output, Input Sources, iphone, John Mayer, lcd screen, Mobile Phone, Multi Cd, nokia, Nokia N95, playlist, Pow, Sketch, Sound 3, Tripper, Video Camera

It is interesting to see where each city is at with the influence of digital signage, and I have noticed that the usage of its application differs between different regions across the country. However one of the disappointing things that I have picked up is the management of downtime for systems going offline. In less populated cities, when a screen goes offline it can be left like that for days without anybody coming to its attention. In more populated cities, the screen will be back live again by the afternoon, or the next day at latest.

I’ve got a couple more places to go before the end of this month, and that should leave me with an open, but not easy December where I can get my feet back on the ground and plan for the next year. By gosh its mid November already and Christmas is just around the corner!

Has anybody found any other trends with digital signage applications across different regions of your country?

© AdvertiseMe.com.au for Digital Signage Blog, 2009. | Permalink | 2 comments |
Post tags: Applications, Back Ground, christmas, Different Regions, digital signage, Downtime, Feet, flying, Melbourne, Perth Domestic Airport, telstra, Trend

We look forward to posting up more blog entries in 2009 and don’t forget that our digital signage competition will end on the 31st of December 2008.

© AdvertiseMe.com.au for Digital Signage Blog, 2008. | Permalink | One comment |
Post tags: christmas, digital signage competition, new year