Digital Signage for real estates
Digital signage is becoming quite popular for the real estate industry. I’ve seen quite a number of digital signage implementations from various companies and they all to appear quite effective. Some also includes touchscreens but what I found quite amusing was that people still don’t really know how to use these. I saw a lady last week trying to interact with the screen and she couldn’t browse through the properties … if only I had a video camera. I could tell she was quite frustrated with it and just walked away after a few minutes.
Lesson learnt #1: If you are deciding to use a touch screen, make sure you target users that don’t know how to use computers and technology.
Lesson learnt #2: Maybe schedule the screen to be turned off if the office is not open. I don’t see the point in having the screens turned on if the potential buyer can’t talk to someone about it.
digital signage real estate
About the Author
I’d love to sell your products! Do you have any connections / distributors / suppliers here in Washington state in the USA. Please email me at isaacd@nationalsigncorp.com. Thanks!