Digital Signage Blog Archives



Archive for September, 2010




What are some of the biggest challenges the digital signage industry is facing in 2010?

We would like to hear from our readers “What are some of the biggest challenges the digital signage industry is facing in 2010?”

Category: Digital Signage Blog News


Digital Signage Klips: oovie kiosk

Renting movies has become so much easier especially when you have a oovie kiosk. I saw one at a petrol station and thought to myself what a “great idea”. Basically, the kiosk allows you to rent the latest dvd movies and the process is really simple. All you do is select the movie from a touch screen at the front of the kiosk and then process the payment using your credit card. You then collect the DVD and return it the next day. The price of renting the DVD is $2.99 and it needs to be returned the next night by 9:00pm. I’m not sure what the late fees or charges are but according to their website you won’t pay any more than $36.00 continue reading »

Category: Digital Signage Klips


First digital signage magazine in Australia

We recently received the first digital signage magazine published by an Australia company (alchemedia publishing) and this is really a good sign of the growth of digital signage in Australia.
The great thing about the magazine was the case studies of digital signage implementations of local business in Australia. There is also the traditional advertisements of digital signage companies and manufacturers and this is really good to have as a local directory. We look forward to receiving future magazines and hope to eventually feature in an article.

digital signage magazine

digital signage magazine


Category: Digital Signage Blog News


Time for an upgrade and use digital signage

I think it’s time for an upgrade if you’re still using a LCD screen with a DVD player. I noticed this whilst waiting at a queue at a bank. I couldn’t help myself and just take a quick snapshot of this implementation. Althought most of these have been replaced with a larger screen and a digital signage player, I found it quite effective having audio playing in the background. It actually caught my attention!!

digital signage with audio

digital signage with audio

Category: Digital Signage Blog News


Digital Signage Advertisement in the Inside Retailing magazine


Inside-Retailing-Magazine-Digital-Signage

Inside-Retailing-Magazine-Digital-Signage


This week the Retail Expo was held in Sydney Australia from the 20 – 22 September 2010. Unfortunately we were not able to exhibit this year due to various projects and the workload, but we did decide to spend a bit of money on advertising in the inside retailing magazine which gets distributed at the expo and also to retailers all over the country.






Here’s a picture of our advertisement… it was right on the first page as soon as you open up the technology section.


retail expo digital signage advertisement


It was also great to see our company name being mentioned in one of the articles in the magazine.


Advertise Me mention in magazine


Hopefully through this ad we’ll generate more leads and sales.

Category: Digital Signage Blog News


Digital Signage for real estates

digital signage is becoming quite popular for the real estate industry. I’ve seen quite a number of digital signage implementations from various companies and they all to appear quite effective. Some also includes touchscreens but what I found quite amusing was that people still don’t really know how to use these. I saw a lady last week trying to interact with the screen and she couldn’t browse through the properties … if only I had a video camera. I could tell she was quite frustrated with it and just walked away after a few minutes.

Lesson learnt #1: If you are deciding to use a touch screen, make sure you target users that don’t know how to use computers and technology.

Lesson learnt #2: Maybe schedule the screen to be turned off if the office is not open. I don’t see the point in having the screens turned on if the potential buyer can’t talk to someone about it.

digital signage real estate

digital signage real estate

Category: Digital Signage Blog News


Techie Question: How often should you install Windows OS patches on your player?


If your have a digital signage player and it's running a windows OS, how often should you install Windows OS patches on your player?


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Category: Digital Signage Techie


Advertise Me interviews Flypaper – Digital Signage Software

We had the opportunity to interview Don Pierson from Flypaper,  a company that provides digital signage Software for agencies, developers and businesses to quickly create, share, collaborate, edit, reuse and track digital signage content without any programming.

Don Pierson is the founder and president at Flypaper where he is responsible for delivering rich, interactive e-learning, digital signage, and marketing content to corporate clients.  Pierson has two decades of experience in the interactive communications industry. In 2003, he founded Interactive Alchemy and as CEO drove a successful services business that fulfilled the communication and training needs of marquee clients including MetLife and United Airlines. Using the proceeds from the success of Interactive Alchemy, Pierson created a collaborative development tool called Catalyst. By 2006, Pierson identified a broader applicability for the Catalyst solution, and set out to develop what is now Flypaper. He holds a BA in management from Arizona State University, with honors.

As a bonus we’ve managed receive a promotion for our readers… so read the interview for the promotion – you will not be dissapointed!!

continue reading »

Category: Digital Signage Interview, Featured Post


Digital Signage Klip: Spot the problem on this screen

We noticed a problem on a particular screen and took a quick snapshot of it- hence the bad quality. But if you look closely you’ll notice the error. Can you see it?

 


digital signage error


If you look closely you’ll notice scroll bars on the screen located on the left hand side. The content that was being played was a video and the player that was actually used was realplayer.

Here’s a picture of where the scroll bars was located:

digital signage error revealed

digital signage error revealed

So really, my guess is that the device connected to these screens was a PC with generic and standard software installed. For some retail stores, this setup is pretty common as it all comes down to budget and costings.

Category: Digital Signage Klips


Multitouch Whiteboards for Schools and Meeting Rooms

Multitouch whiteboards are now becoming quite popular in schools and meeting rooms. In particular, having the ability to share content, collaborate information with others at the same time is something of the past. Being authorised resellers of Panasonic we want to introduce our readers the latest multitouch whiteboard UB-T880 (77″) from panasonic. This unit was launched in Australia last month and they have been available in the US and other parts of the country for a while. The cost for one of this unit is RRP $2,869 but we’ll be able to hopefully reduce this price. For those that want bigger screens you can get the UB-T781W – obviously for a higher cost.



Multitouch Whiteboard Panaboard UB-T880

Multitouch Whiteboard Panaboard UB-T880



Below is a video demonstration from Panasonic. As you can clearly see from the video there are many uses and industries this whiteboard can be used in. If you think about it, this can also be used for digital signage implementations…

Category: Digital Signage Blog News, Digital Signage Reviews


Should we have guest posts on our blog?

We are constantly receiving emails and comments from people asking to publish articles on our blog. Since the first day we launched this website we wanted to keep this digital signage blog as our own blog. That is, we write and publish our own articles. But because of the constant requests we MAY and I repeat we MAY be thinking of having guests posts. That’s why we’re asking you, our readers what you think.


Would you like to read guest posts from other companies?


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Category: Digital Signage Blog Info, Digital Signage Polls, Featured Post


Introducing the latest Cayin product SMP-WEB4

Being authorised resellers of the Cayin product, we want to take this opportunity to review their latest product – the SMP-WEB4.

Digital Signage Player SMP-WEB4 front

The SMP-WEB4 was only recently launched in Australia and we were fortunate enough to get our hands on this unit.

continue reading »

Category: Digital Signage Reviews, Featured Post


Weekend Fun: Can we beat wikipedia in the google search results rankings?

Our http://www.advertiseme.com.au website has been on the first page of the Australian google search result for the term digital signage for many years now. I think just this year, we’ve managed to rank second on the list (minus the sponsored links).

If you don’t believe us follow these steps:

1. Clean your cache and temporary files
2. Go to www.google.com.au
3. Enter the term digital signage
4. Look at the second search result – we should be listed there
5. Click on our website and you’ll see what we’ve done to our website for the natural Search Engine Optimisation

Here’s a pic of what we see:

digital signage advertise me

You can confirm this yourself if you don’t believe us.

Now as you can clearly see wikipedia is at the top of the listing. I was wondering this weekened whether there was any ways of getting our website to the top and beat wikipedia… anyone have any ideas?

Category: Digital Signage Weekend Fun


Digital Signage that’s Thai Riffic

Digital Signage Thai Riffic 1digital signage is one of the most cost effective ways to market your restaurant or store. We were recently engaged to provide and install a cost effective solution for Thai Riffic (obviously a Thai restaurant) based in Randwick Australia.

Although the requirements were very simple (to display images with transition effects) we delivered a solution that was simple and easy to use but most importantly one that had value added benefits.

Uploading content to the player is easy. The store owner needs to open up a locked compartment on the side of the screen and plugs a USB dongle into the port. The player automatically synchronises the content from the USB port to a CF card. Once the synchronisation completes, the store owner just removes the USB dongle and closes the compartment. Yes it’s that easy!!!

continue reading »

Category: Digital Signage Blog News


Panasonic Announcing Australia’s largest Full HD 3D Plasma Display

This month, Panasonic Australia announced the largest full HD 3D plasma display screen (103-inch commercial grade screen) that will be launched in 2011 along with the 85-inch 3D display. For some of the features read this post. My guess is that 3D will be quite popular in 2011 which means the traditional Plasma or LCD 2D screens will become more affordable – this equates to more digital signage implementations for everyone.

Category: Digital Signage Blog News


Announcement: Mitsubishi projector warranty increased to three years

We’ve just received a notice that mitsubishi has increased their projector warranty from two years to three. 

Mitsubishi Electric Australia have increased the warranty period on its range of projectors from two years to three years. The warranty increase is effective for all projectors purchased from the 1st September 2010 onwards. The warranty covers defects in workmanship and materials for a period of three years from the date of purchase (excludes consumables). For more information, please consult the projector warranty card available on our website.

Being resellers of the Mitsubishi products, we want to let our clients and readers know.

I believe this could only be for Australian customers.

Category: Digital Signage Blog News

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