Forum Post: World Wide Digital Signage Network
One of our members on the digital signage portal submitted a very interesting and intriguing post about establishing a world wide network of small digital signage operators. My thought on this is how we go about approaching this and what standards, if any should all the operators follow.
Has anyone else thought about this approach or wanting to establish a digital signage network with other operators? If so, feel free to participate in the discussion forum.
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I'm EZY and I'm a strong advocate of digital signage solutions. I love technology and innovation.
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This is a great idea if we all come together with a plan. Everyone please leave a comment on how you feel about it. It could be a great opportunity for the small business owners.
The idea sounds great, and if done well can open up many gateways to a lot of things.
But the question I ask is “how will it be used?”. That is, once we have this amazing global network of operators, what do we do with it?
Probably one of the assumed applications would be advertising (of many other uses), because this is the medium that will fund the network. I understand that if it was managed nationally, this can be controlled. But as a global network, you will find a lot of problems with management rights – if Coca Cola was to be approached, which country would you send the proposal to?
Having said that, perhaps a national network would work well, or I could be missing the whole point to this?
@Daniel,
Maybe the national network and maybe later on int’l network, could be broken down into sectors. When pitching advertising to large companies present the different sectors to them and they choose where they want to advertise. Also, maybe we can pitch emergency mgmt also. Once again just throwing ideas around. I think if enough people get on board it could be beneficial to everyone involved.
Stan
Its an interesting concept, I am interested to see what the turn out will be. Operating a network on a global scale doesn’t sound like an easy task for a group of small businesses to cook up – but it’s not impossible either.
I’ll be keeping a close eye on this and see how far it goes. Is there currently anything in place to get this ball rolling?
We can probably discuss this in further detail on the digital signage portal forum: http://www.digitalsignageportal.com/Digital-Signage-Forum/General-Discussion/103-ReWorld-Wide-Network.html#103
It might be a good idea to start off with defining what the goals are for the wwn (world wide network)
Just left me comments on the discussion forum blog.
Richard
Digital Signage has not really gathered that much momentum in South Africa. We’ve come as far as the LED billboard and that is where it stopped. We do have small players sprinkled here and there trying to make things happen. I believe there are other countries that are left behind even further.
We’ve had some nifty Japanese technology on display at a recent exhibition though.
So how would you about getting other countries on par with the rest of the world as far as digital signage is concerned?
Thanks for good post
Probably one of the assumed applications would be advertising (of many other uses), because this is the medium that will fund the network. I understand that if it was managed nationally, this can be controlled. But as a global network, you will find a lot of problems with management rights – if Coca Cola was to be approached, which country would you send the proposal to?
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